It can be hard to determine just how well your website is doing compared to the millions of others on the web. More often than not, there at least a thousand other sites that offer the same products, services, and information that yours does. But there is a way to check. One of the best ways to track the progress of your site is by using a free website grader tool.
There are specific websites that offer analysis of how your website is faring by giving you an overall letter grade, like a B+, a C, an A, etc. In addition, a website grader reviews every part of your website, and breaks down how each part of the site is contributing to your grade. It can determine the functionality your site’s PPC, SEO, and other analytics, and even offer you suggestions on how you can improve your site.
When it comes to the quality of a website, there are many different criteria to evaluate. These include, but are not limited to, navigation and usability, quality of content, page layout, search, security, design and aesthetics, and the ability to interact with users through blogs or feedback options. Typography is also extremely crucial, even though many think that it is not something to be concerned about in modern times. The exact opposite it true; the text on a website adds to its visual appeal. Not only are these qualities ones that a personal website must be aware of, but business websites must also incorporate them to make sure that they are adequately reaching out to customers. They must also maintain clarity and consistency about their brand messaging on their site to remain credible.
Design is often considered one of the most important aspects of website’s ranking, as some studies show that internal linking and keyword search only affect about 10% of it. Once you have invested in high quality website design, you can then use a free website grader once in a while to monitor how well different parts of your site are faring. If your overall grade is good, you have done your job. But it is important not to get complacent, because in the ever changing world of the internet, there is always something that can be improved.